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Improving the driver experience with technology gives shippers a competitive edge, not just in efficiency but in becoming a preferred partner to the shrinking pool of available drivers.

Automated systems that power touchless, self-serve driver check-in are a game-changer for yard operations. With a quick smartphone scan, driver credentials are verified, gate access is granted, and dock or drop instructions communicated.

Leveraging this type of real-time navigation reduces wrong turns, backtracking and blocked lanes from drivers trying to figure out where they’re going. It also improves safety by steering trucks around pedestrian zones or restricted areas.

When yard teams track activity with clipboards or spreadsheets, you’re flying blind. Manual logs introduce errors and lag times, leaving managers with fragmented, after-the-fact data that hides the real story.